Web Design
Web design that looks the part and pulls its weight.
We design websites around the people you want to win: what they need to see, what they need to believe and what makes them pick up the phone. No templates and no fluff, just clear, characterful design that works as hard as you do.
Sound familiar?
Your website looks dated next to your competitors and you quietly hope people don't judge you on it.
Plenty of visitors, hardly any enquiries.
It was built from a template and looks like a hundred other sites in your sector.
It's awkward to use on a phone, which is where most of your customers are.
If you nodded at any of those, we can help. Here's how.
A good-looking site isn't enough.
Plenty of websites look lovely and still don't bring in enquiries. Usually it's because they were designed from the inside out, around what the business wants to say rather than what customers need to know.
We start with your customers and your goals, then design every page to answer real questions, build trust quickly and make the next step obvious. Search and AI visibility are planned in from the first sketch, not bolted on at the end.
What's included
Everything you need for the climb.
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Discovery and research
We dig into your customers, competitors and goals before anything gets designed.
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Site structure and UX
Page layouts and navigation planned around search demand and how people actually buy.
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Distinctive visual design
A look that fits your brand and stands well clear of the template crowd.
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Conversion-focused layouts
Clear calls to action, trust signals in the right places and forms people actually finish.
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Accessible by default
Designed to WCAG 2.2 AA, so everyone can use your site comfortably.
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Mobile first
Every page designed for phones first, then scaled up for bigger screens.
The UpNrth Route
How it works.
Every project follows the UpNrth Route: survey, map, climb, summit. Here's how that looks for web design.
- Waypoint 01
Discover
A proper chat about your business, customers and goals, plus a look at what competitors are doing.
- Waypoint 02
Plan
Site map, page structure and content plan, mapped against what people search for.
- Waypoint 03
Design
Key pages designed in full, shared early and refined with your feedback.
- Waypoint 04
Build and launch
Handed to development, tested thoroughly and launched without the drama.
Let's talk Web Design.
Web Design: questions people ask
How much does a new website cost?
Every website is quoted individually, based on what you actually need, and you'll get a clear fixed price before we start. Ongoing support and improvements after launch start from £250 a month, which covers half a day of work.
How long does a web design project take?
It depends on the size of the site and how quickly content comes together. We'll agree a realistic timeline with you before we start and keep you updated at every stage.
Will my new website be SEO friendly?
Yes. Site structure, page content, speed, accessibility and structured data are all planned in from the start, so search isn't an afterthought.
Do you only work with businesses in North Yorkshire?
We're based in North Yorkshire and love working with local businesses, but we work with clients right across the UK. Plenty can happen over video calls, with a brew in person whenever we can.
Put t'kettle on.
Tell us what you're working on and we'll come back with honest thoughts over a brew, real or virtual. No hard sell, promise.
Book a free consultation hello (at) upnrthdigital.com